Identity in Motion

Motion played an essential role in designing the Fios TV experience. Part of the process lay in defining key “Hero” interactions and using subtle motion to emphasise them. A delicate balance needed to be retained between making the experience entertaining and making the it as effortless as possible. We developed a Fios Motion Language based on a set of common behaviours covering all types of transitions and animations, and providing cubic bezier parameters for future development.

© Barnaby Hewlett 2019. All rights reserved.